Media Representation Of Gender And Gender - 3046 Words

Critically review key issues in one of the following areas of media representation: ethnicity, gender, sexuality or any one select area of your choice Introduction This essay will critically discuss key issues of the media representation of gender. Firstly media representation and gender will be defined and conceptualised, then theories of media representation regarding gender will be discussed in depth and evaluated. The key issues of media representation of gender will be discussed critically from the viewpoints of different sociologists; for example stereotypes of femininity and masculinity and their social construction. The politics of representation, marginalisation, under representation, subordination of women and limiting women’s perceptions as well as how the news, television and adverts were responsible for the annihilation of women symbolically will be discussed. Media’s representation of women reflects the values and dominant male attitudes in society and teaches the youth how to behave and believe in traditional sex roles are considered, along with a discussion of the negative effects of representation of women in adve rtising. Many other key issues of different aspects of media representation of gender with examples will be discussed, and finally the essay will draw to a conclusion. Media representation of gender: Media representations are to be found in all aspects of ‘mass media’ e.g. film, TV, magazine, advertising, music, videos, etc. According to Orgad SShow MoreRelatedGender Representation Of The Media1147 Words   |  5 PagesGender representation in the media has sparked a lot of arguments amongst many scholars regarding the way females are depicted (Broude Garrard, 1995: Thornham, 2007). Over the last few years many female emancipation campaigns targeted at correcting the current representation of females in the media have emerged (Carson, Dittmar Welsch, 1994: Miller, 2003). But is the media really representing women as sexual objects? This is a question that lingers in the minds of many people whenever this argumentRead MoreThe Representation Of Gender And Media978 Words   |  4 PagesNowadays the representation of gender in media has become very common. It is all about the representation of phenomenally rapid change: change’s in gender relation transformati ons in media technologies, regulatory frameworks, content ownership and theoretical revolutions in the approaches used to make sense of gender representations. Gender and media aims to freeze the frame, press the pause button, or hit the refresh key to construct that how media shows social stereotypes. There are many advertisementsRead MoreThe Gender Representation Of Media Essay2172 Words   |  9 PagesGender Representation in Media Media (advertising, television and other forms in which consumers obtain content) is a forum that has such an immense power, a power that the common lay man just doesn’t realize. Advertising for example is perceived 95% subconsciously without us or our brains realizing. Due to this, media has a major part in affecting and changing our lives as we are constantly fed on the â€Å"normal† way to live or â€Å"how it should be done.† Suddenly something that we definitely didn’t needRead MoreGender Representation Of The Media1549 Words   |  7 PagesMedia Benchmark- How is gender represented in the media? Women A representation is when a media text such as a newspaper, magazine or film represent ideas or events to us in a distorted view. A representation is not the true picture; it is re-presented after a specific event has occurred. The representation will be opinion based and it will invite the audience to identify with them. All of the representations have a mode of address too depending on their target audience depends on how they representRead MoreEffect Of Gender And Gender Representation On Media1735 Words   |  7 PagesThe effect of gender and gender representation in media has been widely researched in various academic disciplines, including anthropology and communication studies. Similar gender role expectations are not just restricted to Western culture either. A study on gender representation in East Asian advertising by Michael Prieler is a demonstration of the influence of gendered communication. The research examines the male and female representation in the advertising of East Asian countries like HongRead MoreMedia Representation of Gender Roles1954 Words   |  8 PagesHistorically, social and feminist scholars have focused on media representations of gender roles and how they affect the lived experiences of women (Green, 2013; Soulliere, 2006). Gender is widely considered to be a cultural rather than strictly biological creation, and it is often constructed and represented through popular culture media such as advertisements, magazines, and television (Soulliere, 2006). While women have made great strides in expanding the culturally acceptable definition of femininityRead MoreAn Investigation Into the Media Representation of Gender in Sport1303 Words   |  6 PagesAn investigation into the media representation of gender in sport. There have been many studies and investigations into the different types and intensity of the media coverage in sport involving both sexes. This investigation will look at previous studies and reports carried out by researchers to discover why different genders receive different media attention in sport, and to see whether this has an adverse effect on other issues such as participation. It is a clear fact that menRead MoreInfluence Of The Advertising Media On Gender And Representation Of Stereotypes1173 Words   |  5 PagesAbstract The advertising media often stereotypes gender roles either for added effects or for humor. Repeated use of these role-plays reinforces the public’s perception about how men and women should behave. This also shapes the expectations that society has towards them. The manipulation of these stereotypes by the media is an unconscious byproduct of the thinking of most men and women about what roles each gender should play. Deterministic theories emphasize that men and women evolve differentlyRead MoreWhat are the Effects of Representation and Self-regulation in the Media in Respect to Gender and Sexuality?2429 Words   |  10 PagesIntroduction Media in its numerous forms is an endemic part of modern life. We are continually exposed to media texts and their representations of gender and sexuality. In recent years, there has been an increasing interest in how these representations affect our perceptions of gender and sexuality. Initially I will define what is meant by representation and self-regulation in a media context. Secondly, I will examine debates around these issues including self-identity role models, privacy publicRead MoreMedia Representation Of The Media1149 Words   |  5 Pagesperson in the world has some access to media. Whether it is through electronics like social media or the internet, or through printed media, it shapes a person’s view on many aspects of society. Media represents a vast array of societal issues. â€Å"Media representation is a way in which the media portrays groups, communities, experiences, ideas or topics from a particular ideological or vale perspective† (Beach). One of the bigger issues media portrays is gender. In today’s culture the issue of the difference

19th Century American Slavery Expository Synthesis Essay

19th Century American Slavery: Expository Synthesis Essay Every great civilization or country has had at least one dirty little time in their history that all would rather forget. America knows this feeling well, especially within the 19th century, the slave era. America was divided, the North was generally against slavery and all for letting the African Americans roam free in a colony in Africa. The South on the other hand viewed African Americans as tools, essential to the economy and work, however still just tools. Tools to be bought a sold and driven until the breaking point just like every other implement in the shed. Fast-forward to the 21st century, slavery is gone from America and has become that dirty period of time that is†¦show more content†¦Uncle Tom’s Cabin was by no means a factual book. In fact, most, if not all of the events were completely made up. How then can a completely fictional book change the lives of so many? It comes from the power of Stowe ’s rhetoric in conjunction with her target audience. Stowe was a white Christian female. She believed slavery was completely wrong and wanted to make a change. But how could she? She was a woman after all and during that time period women simply did not effect change through politics. According to Susan Harris, a respected Stowe researcher, â€Å"The men are not evil, but they are involved in the public world† (Harris). However influencing politics was the only way things were going to change and Stowe knew this. She henceforth targeted the white Christian mothers because they in turn could influence their men to make changes in the male dominant society of politics. A perfect method by which to achieve a change in slavery laws indirectly. Stowe especially used the power of sentimentalism to connect with her audience. She did not need facts or evidence, all she needed to effect change in the hearts of the women was a general feel for the subject. The women of that day were very sensitive and yet very powerful in the home. Stowe capitalized on this by using the Christ figures of Tom and Eva and their experiences during the slavery era to evoke a feeling of compassion for them in her audience. By using more emotion and targeting the human aspect ofShow MoreRelatedStatement of Purpose23848 Words   |  96 Pages.................... 31 African Studies...................................................................................................................... 31 Literature (American) ........................................................................................................... 33 Literature (English and American) ....................................................................................... 35 Literature (Medieval) ...........................................................Read MoreOrganisational Theory230255 Words   |  922 PagesThis textbook offers a well-integrated synthesis of approaches to organization theory. I t will be welcomed by organization theory scholars and reflective practitioners and is a valuable companion for scholars and students of organization theory. Henk W. Volberda, Chair of the Department of Strategic Management Business Environment and Vice-Dean of the RSM Erasmus University, Netherlands At last, a text that brings organization theory into the 21st century! This is the first organization theory

French and English Free Essays

string(47) " will maximize the benefit of their customers\." Many philosophers with their struggle in understanding the behavior of human beings developed different means in which ethics can be approached and this leads to various conclusions. According to Palatal (2006), ethics is involve with the systematizing, defending and recommending concepts of right and wrong behavior. Thus, it could be said to be the principles, norm, values which indicates what is fair or unfair, true or false. We will write a custom essay sample on French and English or any similar topic only for you Order Now This could be argued that the right is seen to be ethical and the wrong is seen as unethical. Hence, when it comes to being ethical doing the right thing is the best action that serves the idea of honesty, integrity, morality and good management practices (Palatal, 2006) The nature of ethics can be liken to deal with individual induct which is voluntarily carried out and not because of the circumstances in which one find themselves. Hence, there is total choice of freedom and freewill attached to any of their decision making. In any organization, ethical practices should be applicable to any organizational behaviors because there are rules which governs the activities of the organization which may be Judged. The moral standard of any organization can be applied to the organizational policies, behavior and institutions. Milton Friedman had believed that the â€Å"primary and the only responsibility is making profit† while abiding by the law. Others argued that any company with self-interest pursuing profit will automatically benefit the whole society. Edward freeman in his argument said shareholders should not only benefit from the business but the benefit should be extended to the employees, customers and suppliers, families and also the operations of this businesses. Ethical businesses offers the company a competitive advantage and also makes the consumers loyal to ethical brands no matter the situation. Building customers’ loyalty is one of the source to a long-term business. Thus, the reputation for an organizations’ ethical behavior can help to create an image that is positive in the marketplace and can also serve as an advertisement for the company. On the other hand, bad reputation due to unethical act may hurts the company. The societies in which we live in has a big influence on moral, customs and values by passing on to next generations their culture through the process of acculturation. Hence, this leading to a distinctive set of morals surrounded by every social group: relativism. Although it is sometimes argued that moral varies. So many times, there are question as to whether the societal morals being absolute can be Judged or not: absolutism. In trying to analyses the context of ethical relativism, ethical absolutism and ethical pluralism. Moral absolutism sees its culture to be right and the best which cannot be challenged. In other words, there is no right nor good culture at which could be preserved. In this context following this morality could be dangerous and this could lead an organization or someone into radicalism. For example, Muslims in some part of the world who either killed or punished people who are not Muslims. Moral relativism says you believe in your culture and I believe in my culture. Here, there is no right or rang, because different has a different moral, in other words if a culture is seen as valid or invalid, this will totally depend on that time in which the culture had existed. For example, the biblical Jesus which is seen as the son of God by the Christians and also Mohammed which is also seen by Islam as God’s messenger. There is absolutely nothing wrong in this, the main issue here is, respect should be given to all culture without trying to consider if or not harm will be done to someone or not. Another example is the tradition of circumcising women in most part of Africa or the Hinduism tradition which allows women to burn themselves after the death of their husband. In moral pluralism, it is believe that every culture should be given limited room to exist. For example people from different backgrounds no matter their ethnicity all over the world is permitted to live in Canada and also maintain their culture and languages peacefully, although Canada has its official language as French and English. Pluralism believes that we cannot be 100% right as human beings. The concept of pluralism respects and value other opinion which will lead to he enrichment of the society. However, as earlier stated, there is limits to pluralism. A harmful culture to a person is not allowed in pluralism. An example will be the circumcision of women and women burning themselves is not acceptable in Canada. A UTILITARIAN PERSPECTIVE: this concept was developed by Jeremy Beneath and John Stuart Mill. Its main goal is to provide the greatest number which is guided by the value, â€Å"utility’. ( Mullahs, 2010). Here, making decisions is purely on the basis of outcomes or consequences. Utility perspective take a look at action as right if it rings happiness to the people involve. Although there are some issues involve with this view, utilitarian perspective is also concerned with the costs of a particular action. It thus, tries to make the evaluation of ethics precise by way of accumulating every ones happiness and thereby taking away their unhappiness. As seen in the case of Swiss Bank, the credit Issue had admitted guilt and plead guilty for their action, thus, this serves as a form of moral reasoning. Utilitarian perspectives believes that the moral right of any action course in any situation should generates infinite above harm to every person affected. The management of Swiss bank did not care if the profit the bank was making was as made under lies and deceit to the general public or not. Thus, utilitarian perspective does not consider that so long as it is beneficial to all the party involve. Using utilitarianism perspective in the case of credit Issue, Swiss Bank was acting in a way that will maximize the benefit of their customers. You read "French and English" in category "Papers" A practice is good or bad if it leads to the best possible balance of good consequences over bad ones (Bà ©chamel and Bowie, 1997:22) cited in Camel Mullahs t al (2010). Many philosophers has argued about the utilitarian perspective as it involve the substantial reproduction of a better society is being maximized. The utilitarianism assumption centers on when difficult choice is being face, the right thing to do is trying to ensure that the possible best outcome is affected by bulk people so long as it is not resulting to being suffered by the minority. In the case study given, the entire organization takes blame for the act by resulting to pay fine given. In business world today, and the frequent operation of utility today, the odder neo-classical economists tend to refer to expected utility as the key mechanism that drives individual choice. Mullahs, 2010). Organizational choices should be that each of its decision should help in the minimization of the organizational utility. Human resource managers view consumers as utility and the become self-centered. The case of credit Issue, their basic aim was to maximize their utility whether as citizens, consumers, shareholders or organization in competition in the marketplace. THE RIGHT PERSPECTIVE: this perspective hold that individual has certain basic entitlement. (Mullahs, 2010). This perspective has to do with the language of rights. They are right to freedom of association, free speech, and employees’ rights and so on. The USA independence declaration emphasized that every man is given unalienable rights (Velasquez, 2014). According to Velasquez, (2014), moral right are Justified by moral standards in which most people acknowledge, but which are not necessarily codified in law. Thus this standards are being interpreted differently by different people. To some the idea to rely on right as a guide to ethical action could not be match. Right in other words can be negative, Hereford pacing more emphasize on moral right rather than legal rights. In Cant’s philosophy, morals together with notion rights gives a theoretical foundation in which human resources in other to evaluate and reformulate ethical practices. According to Karma and Seed (2012), what a person deserves or is entitle to can be evaluated using rules or law that is related to the principles of equality, fairness and retribution, and non-discrimination. It has been argued that, many do not have the fundamental freedom to exercise their right which means that there is need for some right to be limited. As in the case of Swiss bank, THE VIRTUE PERSPECTIVE: virtue perspective is also use in resolving issues in workplace. According to Karma and Seed (2012), virtue ethics is concern with the actor rather than the action. The word virtue could not be mention without linking to the Greek philosopher Aristotle. It is believe that every human being has potential virtue in them. This approach, ethically tried to over rid the criticism of people knowing what to do but choose not to as in the case study. Human resource managers sometimes trying to use this framework may face difficult choice to make. In relation to the case study, the managers has the right to protect customer’s asset and wealth, and also being loyal to is one of the bankers/ customers right. The virtue perspective, once its in the organization, it will enable the workers to compete favorably without thinking of unethical practices. THE CARE PERSPECTIVES: this approach is distinct from the moral philosophy of Kant together with others. This framework is used as an alternative approach to solve problems and it recognizes, response to the well-being of other’s needs. In analyzing the Swiss case, there is equal treatment for all the customers. The customers and the employers were treated in the same way. There was no discrimination among the customer as the case did not mention. The Swiss bank, plead guilty and was charge with a fine and did not disclose the information of the customers involve. This is like the example of the case of the one eye mother who gave her one eye to the son and the child grew up hating her because she has Just an eye. A NON-ESSENTIALIST PERSPECTIVE: there is need for ethical operations in workplaces. Although sometimes organization which operates under ethics can be associated with less profit and still ill like to stay in the competition whereas large organization has large profit which will enhance their reputations. Still there is needs for ethical behavior and also understanding the culture different is paramount in the society. Swiss bank helping their customer might be ethical in some part of the society an unethical in other part. As managers views for moral being different in the organization the find themselves so is their decision making policies different. Ethical practices should be more focus, once this is achieve, there will be positive returns. What goes around comes around (Brattiest , T. Lass lectures. CONCLUSION: Business ethics as earlier discuss are said to be issues which are said to be identifying problems or identifying situation or opportunity and looking for means actions which could be used in solving them. This is also seen as set values norms and responsibility in which members of the same organization recognizes and share same. This also relate to the way business owners conduct their business in order to make profit. A business is said to be ethical when it gives posit ive contribution to the society without causing any damage to its environment or in any case exploiting it Rockford. In the corporate business world, culture and tradition and strong value are being taken under condition. Corporate business organizations are part of the society, so there are certain expectations in which people are willing to see. There are corporate ethics trend in the world today, business which are socially liable respond quick to public demand in order to improve efficiency. RECOMMENDATION: As an international human resource manager there is need for the organization to adopt ethical code of conduct which will help the organizational development. The ethical code of the organization will help the organization to obtain the organizational core values and meet it objectives. This will bring about transparency and a true and fair value. Thus giving the organization respect in the society. Leaders in organization should also understand the different in culture, language, trade union of the environment in which the business operate. There is need to improve motivation in order to achieve goals and objective of the organization. In international resource management, different culture sees and perceive thing fervently, so there is need for organization to always try to improve their brand and image in other to attract new and retain old customers. International managers has different views when it comes to moral principle, also hiring of good manager is advice. This principle should be inculcate into the workforce and strive ethically for increase and put more focus on the organizational corporate level strategies. The organization should be able to fish out bad eggs in workplaces, it is normally said a journey of hundred miles begins with a step. How to cite French and English, Papers